tiktok Ads
Like it or not, TikTok is big and only getting bigger over time.

Just a few years after its launch, TikTok has been downloaded three billion times worldwide, and now has 1 billion monthly active users, with the majority checking their feeds multiple times daily.
TikTok advertising outgrown Instagram and Facebook due to its high engagement and explosive growth. Brands as diverse as Duolingo, ASOS, Skittles, Fenty Beauty, Scrub Daddy, and the Washington Post have successfully engaged its massive audience to win a significant leg-up over their competition.

We’re big believers in the capacity of TikTok ads. There’s no difference if you’re a small brand with a tight budget or interested in engaging in a long-term campaign, our digital marketing specialists have all it takes to optimize each of your TikTok Advertising dollars and provide the maximum return on your investment.
TikTok Advertising:
Free Your Brand’s Creative Side
The ground-breaking virality of TikTok videos has altered the digital marketing scene. On top of that, TikTok is more popular than Twitter and Snapchat, and it’s also less filled with ads than its bigger rivals.

TikTok Advertising lets any brand — large or small — free its creative side to grow. And while the channel is a must for businesses targeted towards GenZ, more and more GenXers, Millenials and Boomers log on to the app daily.

The moment you’ve combined TikTok’s huge reach with the app’s adaptable ad formats, it becomes insanely easy to engage millions of potential customers around the world through creative and genuine brand content:
Brand Takeover Ads
appear full-screen as soon as a user opens TikTok. They’re engaging right away, can’t be missed, and include a link to direct potential customers. This format is a great option for any business looking to raise brand awareness on a large scale.
In-Feed Ads
allow businesses to integrate brand content in a user’s "For You Page." By including several call-to-actions, you’ll motivate prospective customers to shop, download your app, or visit your website straight from TikTok.
allows TikTok users the ability to participate and create content around your campaign theme. To get their Challenge Hashtag trending, advertisers can either team up with famous TikTok creators to encourage their followers to get on board or pay to have the challenge appear on the app’s Discover banner.
Branded Hashtag Challenges
and Snapchat Lenses are alike. They let marketers create custom sharable stickers, filters, and special effects. TikTok Branded Effects can go viral naturally, or advertisers can encourage users to create content using a custom filter in exchange for a shoutout or prize.
Branded Effects Ads
TikTok TopView Ads
appear as the first video three seconds after a user opens the app. TopView ads occupy the full screen, feature up to 60-seconds of video with auto-play and sound, and include a custom link.
Similar to Facebook and Instagram, TikTok is also a powerful platform for Influencer Marketing. But while Instagram videos use heavy editing, makeup,professional studio lighting and camera work, TikTok users share experiences in the raw, making for more relatable and authentic Influencer content.
An Entrepreneur’s View on Viral Content Creation
Entrepreneur’s View on Viral Content Creation
An endless array of unique communities and content niches make TikTok Advertising an easy task for any business looking to raise awareness, engagements, and conversions in a massive way. But far too many businesses either overlook the platform entirely, assume it’s not for them, or lack the resources and expertise to create the kind of engaging branded content that goes viral on TikTok.

As entrepreneurs, we’ve each started and sold several businesses before uniting our forces at Ezca. We love digital marketing with a burning passion because we’ve witnessed first-hand the chaos a badly conceptualized advertising strategy can inflict on a brand. And we have no time for the conventional approaches that have slowed our clients down in the past.

Because we take our work seriously, we’ll treat your company as we would our own. We know every marketing dollar counts and become frustrated with disappointing conversion rates and overspending, as you probably do.

When you work with Ezca, you’re utilizing the power of people with collective experience helping brands prosper in today’s competitive digital world. After lots of experimentation, we’ve found a way to leverage TikTok and other social media apps for long-term, scalable growth. And we assure you, the results won’t be disappointing.
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