HOKA Marketing Strategy: From Mountain Trails to Dominating The Performance Footwear Category

Learn how HOKA’s unique marketing strategy propelled them from a niche brand to a leader in performance footwear.
Oct 18, 2024
10 min read
Marina Chilingaryan, Mostafa ElBermawy

Learn how HOKA’s unique marketing strategy propelled them from a niche brand to a leader in performance footwear.

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